Distribution in fragmented channels presents unique challenges for manufacturers. In a wide network of points of sale and third parties, the lack of visibility into sell-out data complicates the assessment of point-of-sale performance, limiting the effectiveness of business actions.
Unlock valuable insights and harness market opportunities with ease by seamlessly integrating sell-out data from your distributors and third parties using UVE.
Due to a lack of sell-out data form their distributors, a manufacturer of alcoholic beverages was unable to indentify high-potential outlets to be targeted by their own sales force.
With Data Sharing, they were able to identify high-performance outlets and focus market development efforts to increase product rotation and introduce new products.
Integrate sell-out data safely and forge close partnerships with your distributors to optimize product availability and drive impactful trade marketing and promotion strategies.
Through seamless collaboration, you can maximize the outcome of each business initiative.
Gain a comprehensive view of your sales at any point of sale. Identify prime opportunities to introduce new products and tailor your strategies to fully capitalize on the potential of each business action
Indentify untapped areas, and take decisive action to seize the boundless potential of your fragmented market.
Establish an end-to-end connection between manufacturers and third parties
Data quality processes based on AI and Machine Learning
Ensure the reliability of your data through verification mechanisms and quality alerts
Implement Data Intelligence in every business decision and steer your Route to Market with excellence
Obtain maximum data (SKU/POS) detail with integrated analytics
Integrate sectoral census or create new ones ad hoc
UVE is a flexible solution for data integration, letting you interact with the most widely used ERPs, CRMs and SFAs applications in the CPG distribution industry.
Achieve an easy and fast synchronization with your business tools, always with the maximum security to protect your data.