Leading Wine and Spirit Manufacturer

Business Case

We accompany a leading manufacturer in the wine and spirits sector to discover and view the sales of its distributors’ network at the point of sale and to analyze the effectiveness of its promotional actions and product launches for better execution of action plans.

Project Highlights

• Sales visibility within the distributor network via Sell-Out data
• Data Quality processes for database standardization
• Sales analytics for business activity measurement
• Optimized key-customer segmentation and action execution
• Improved promotional investment effectiveness by 15%
• Exhaustive knowledge of promotional costs, action effectiveness, and launches

More Information

Integrity is at the heart of our values. We ensure our customers’ confidentiality. That is why we never publicly share their projects on the web.

Get in touch and we will be happy to explain the project in more detail!

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